Writing Effective Job Listings for Real Estate Virtual Assistants

Real Estate | 03 Feb 2025 | Written By Admin

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Writing Effective Job Listings for Real Estate Virtual Assistants

Hiring the right Virtual Assistant (VA) for Real Estate, Rentals, and Leasing Businesses can be a game-changer. Whether you’re managing property listings, coordinating client calls, or handling rental agreements, a well-structured job post can attract top-tier talent. In today’s workplace revolution—where work-from-home (WFH), onsite, and hybrid roles coexist—job postings must be crafted to stand out. Here’s how to create job listings that capture the best Real Estate VAs across all work environments. 

Understanding the Role of a Real Estate Virtual Assistant

Before crafting a job listing, it’s crucial to understand what a Real Estate VA does. These professionals handle a variety of tasks, including:

  • Managing property listings and updating databases

  • Scheduling appointments and coordinating client meetings

  • Handling customer inquiries and following up with leads

  • Processing rental applications and lease agreements

  • Conducting market research and generating reports

  • Managing email and social media communications

With the rise of remote work, many real estate businesses are shifting towards virtual support. However, some roles may require a hybrid or onsite approach, depending on company needs.

Make Your Job Listing Stand Out

In a sea of job postings, a generic listing won’t cut it. You need to craft an engaging and informative job description that grabs attention while ensuring clarity.

1. Start With a Clear and Engaging Job Title

A great job title instantly communicates the role’s purpose. Instead of a vague title like “Virtual Assistant Needed,” be more specific:

  • “Real Estate Virtual Assistant | Client Support & Listing Management”

  • “Leasing Virtual Assistant | Administrative & Tenant Coordination”

  • “Hybrid Real Estate VA | Property Management & Scheduling”

Adding relevant keywords improves visibility and attracts candidates who are actively searching for those roles.

2. Write a Captivating Job Summary

Your opening paragraph should hook potential applicants. Keep it concise yet compelling:

“Are you a detail-oriented and proactive Virtual Assistant with a passion for real estate? Join our dynamic team and support leasing operations, client communication, and property listings—all while enjoying the flexibility of a WFH, onsite, or hybrid work setup!”

3. Clearly Define Job Responsibilities

Outline the day-to-day tasks to set clear expectations. Instead of lengthy bullet points, keep them structured and action-oriented:

  • Property Listings: Update and maintain online property listings.

  • Client Communication: Schedule calls, respond to inquiries, and coordinate appointments.

  • Lease & Rental Management: Assist with tenant screening, documentation, and agreements.

  • Administrative Tasks: Handle data entry, market research, and email management.

By making responsibilities clear, you help applicants determine if they’re the right fit.

4. Highlight Key Qualifications and Skills

Be specific about what you’re looking for. A well-defined qualifications section attracts applicants who meet your expectations. For example:

Must-Have Skills: ✔ Experience in real estate, leasing, or rentals (preferred but not required) ✔ Strong communication and organizational skills ✔ Proficiency in CRM software and property management tools ✔ Ability to work in a WFH, onsite, or hybrid setting

Preferred Qualifications: ✔ Experience with rental agreements and tenant relations ✔ Knowledge of digital marketing for property listings ✔ Background in customer service or administrative support

5. Specify Work Arrangements and Benefits

Today’s workforce values flexibility. Clearly state whether the role is remote, hybrid, or onsite. If flexibility is an option, mention it prominently:

“This role is open to remote, hybrid, or onsite professionals. Enjoy the freedom of working from home or collaborating in person—whatever fits your lifestyle.”

Don’t forget to list perks:

  • Competitive salary and performance-based bonuses

  • Flexible work arrangements

  • Professional development opportunities

  • Supportive team environment

6. End With a Strong Call to Action (CTA)

Wrap up your job listing with a compelling CTA that encourages action:

“Ready to make an impact in the real estate world? Apply now and join our innovative team of professionals. We look forward to working with you!”

Why This Approach Works Across WFH, Onsite, and Hybrid Environments

The modern workplace is no longer one-size-fits-all. Here’s why this method attracts top candidates regardless of their preferred work environment:

  • WFH Professionals: Clarity on remote work expectations ensures they apply confidently.

  • Onsite Employees: Acknowledging hybrid or in-office needs prevents miscommunication.

  • Hybrid Workers: Flexibility appeals to those who want the best of both worlds.

By making your job listing adaptable, you expand your talent pool while ensuring you attract the best candidates for your specific needs.

Final Thoughts: Your Job Listing Sets the Tone

A well-crafted job listing does more than attract applicants—it sets expectations, enhances your company’s image, and ensures you hire the right talent. By incorporating engaging language, clear details, and workplace flexibility, you position your business as an attractive employer in the competitive real estate industry.

Join the 'Share Your Story' Challenge!

Have you ever landed a job through a compelling job listing? Or hired the perfect VA with a well-written post? We’d love to hear your story! Kemecon has launched the 'Share Your Story' Challenge, where you can share your experiences for a chance to be featured. Join now and inspire others!

 

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